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	<title>Concept Wizards &#187; relative_darkness</title>
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		<title>Value, Colour and Graphic Design</title>
		<link>http://conceptwizards.com/2008/04/25/value-colour-and-graphic-design/</link>
		<comments>http://conceptwizards.com/2008/04/25/value-colour-and-graphic-design/#comments</comments>
		<pubDate>Fri, 25 Apr 2008 16:49:51 +0000</pubDate>
		<dc:creator>Justin Lemaire</dc:creator>
				<category><![CDATA[Graphical Designing]]></category>
		<category><![CDATA[Graphics Design Tips]]></category>
		<category><![CDATA[colour_theory]]></category>
		<category><![CDATA[colour_value]]></category>
		<category><![CDATA[graphic_design]]></category>
		<category><![CDATA[relative_darkness]]></category>
		<category><![CDATA[spectrum]]></category>
		<category><![CDATA[wavelength_of_light]]></category>

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Value has already been discussed in a previous post, but just to refresh your memory it is a design term that refers to the level of darkness or lightness of an area within an image.  Value is actually a relative term in its colloquial use, but when it is expanded to mean different parts [...]]]></description>
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<p><center><img src="http://farm1.static.flickr.com/204/495782770_d80741a304_m_d.jpg" alt="A Night in the Metro by Parc Cruz" /></center></p>
<p>Value has already been discussed in a previous post, but just to refresh your <a href="http://lifeshed.com">memory</a> it is a design term that refers to the level of darkness or lightness of an area within an image.  Value is actually a relative term in its colloquial use, but when it is expanded to mean different parts of the <a href="http://conceptwizards.com/tag/spectrum">spectrum</a>, you are now talking about colour which is a very different beast to tackle.</p>
<p>Colour has three different properties to it: hue, <a href="http://conceptwizards.com/tag/colour_value">colour value</a> and intensity.  While these terms might seem boring to you right now, bear with me because this is stuff you are going to need to know later on when you tackle more advanced concepts of <a href="http://conceptwizards.com/tag/graphic_design">graphic design</a>.</p>
<p>Hue is a property of colour that refers to the actual colour being reflected as a <a href="http://conceptwizards.com/tag/wavelength_of_light">wavelength of light</a>.  Therefore, when you are talking about primary colours, secondary colours and other such colour types, what you are discussing is the hue of the colour in question.  Value, as is true with the original definition, refers to the <a href="http://conceptwizards.com/tag/relative_darkness">relative darkness</a> or lightness of the hue in question.  Intensity refers to the amount of black or white has been mixed in with the hue, with a pure hue being a colour that has not had any black or white added to it.  Intensity is also sometimes referred to as <a href="http://blogjobs.biz/jobs/">saturation</a>.</p>
<p>We will deal with more terms regarding colour in the next post and then we will come back to it later on when <a href="http://conceptwizards.com/tag/colour_theory">colour theory</a> is discussed in more detail.</p>

	<h4>Related posts</h4>
	<ul class="st-related-posts">
	<li><a href="http://conceptwizards.com/2008/07/10/introduction-to-colour-theory/" title="Introduction to Colour Theory (July 10, 2008)">Introduction to Colour Theory</a> (1)</li>
	<li><a href="http://conceptwizards.com/2008/07/18/the-importance-of-colour-theory/" title="The Importance of Colour Theory (July 18, 2008)">The Importance of Colour Theory</a> (0)</li>
	<li><a href="http://conceptwizards.com/2008/07/25/introduction-to-adobe-photoshop/" title="Introduction to Adobe Photoshop (July 25, 2008)">Introduction to Adobe Photoshop</a> (0)</li>
	<li><a href="http://conceptwizards.com/2008/05/26/using-contrast-to-create-emphasis/" title="Using Contrast to Create Emphasis (May 26, 2008)">Using Contrast to Create Emphasis</a> (0)</li>
	<li><a href="http://conceptwizards.com/2008/06/23/the-ubiquitous-graphic/" title="The Ubiquitous Graphic (June 23, 2008)">The Ubiquitous Graphic</a> (0)</li>
</ul>

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