Graphic design is a general term encompassing the various disciplines focusing on the visual aspects of communication and presentation, whether it is to relay a message or merely to please the senses. Throughout history, different methods in various media have been used to graphically present different things to audiences, thus recording the culture, trends, and sensibilities of the people during that certain period of time. Graphic design evolves through the progression of technology and the changing of people’s mindsets and perceptions about the world around them.

It is not merely static with set rules and principles, but a dynamic artform that is all about reaching towards an audience and their subjective experience through their sense of sight and ability to interpret and comprehend representations of objects, symbols, and figures. The different techniques involved in depicting these representations may be combined or separate, depending on the purpose of the finished product and the designer who created it. Such images are created from concepts and ideas that may yield many results, depending on how the designer interprets them and translates them into a physical representation through their intended medium.

The different aspects of graphic design, including imaging, typography, layout, interface, publishing, and many others pertaining to the process of creating a finished product have always been going through constant change and evolution with the progression of technology and understanding of how the human mind works regarding things that they see. The images that are seen, the words that are read, the symbols that are interpreted, and the way they are arranged all need to be created through a methodical creative process to maximize space, resources, and imagination.

All of this may lead one to scramble with multiple abstract and metaphysical concepts that may kill most people’s brain cells, but one thing must be understood by all graphic artists. To become a good graphic designer, one must attain five things – technical proficiency, innate creativity, willingness to experiment, understanding of his audience’s perspective, and a deep passion for his craft. All of these things must be attained to be a true graphic designer.

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