Google and Adobe give Web developers great news
Google gave out a great news for all web developers out there. If before, flash files could not be indexed in search engines, now Google is working to be able to read flash files and extract text and links from them for better indexing and ranking.
The inability of search engines to index Flash files is a problem for web developers who are trying to optimize exposure. All that is changing now according to Google and Adobe. Google is now working on what they call a “deep algorithmic change” which will enable them to crawl and index text links from Flash files. This is supported by Adobe’s Flash reader technology.
Google has actually been trying to crawl and index Flash and JavaScript for some time and they have been able to do it for a while already. The thing is, the method they have been using was not very accurate. This is where Adobe comes in. Adobe’s new technology makes the process of indexing these kinds of files easier and more accurate. Also, it will let Google access rich contents of any version of Flash presented in different languages.
According to Adobe, they have created a more improved Flash player for search engines such as Google and Yahoo. Though Yahoo has not utilized this new technology yet, Yahoo says that they support the project and they are looking for the best possible way of implementing it.
How big the change and improvement will be, that we don’t know. We have to wait and see until it takes place. The sure thing is, it is a great change for the web. It shows that search engines, which serve as the primary means of navigation around the web, are also moving beyond text to take into newer web technologies. It is good to see search engine technology evolve into a more modern web.
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